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PROGRAM

21 different presentations in 2 days, where high level experts discuss disruptive technologies, AI in agrifood, data security and more. 

AgriBITs day 1

9:00 – 10:00 | Walk-in / Registration

10:00 – 12:00

AI: The Big Picture

Opening & moderation by Aalt Dijkhuizen | Former President of Wageningen University and Research, The Netherlands

9

INTRODUCING AI AND ITS POTENTIAL FOR THE AGRI & FOOD SECTOR

Speaker: Aalt Dijkhuizen | The Netherlands | Former President of Wageningen University and Research
Speaker: Cynthia Zhu | Arnhem, The Netherlands | Founder & CEO Agri AI

9

THE ROLE OF ‘BIG DATA’ IN AI APPLICATIONS: A REAL-LIFE EXAMPLE IN CROP MANAGEMENT

Speaker to be announced

9

HOW TO PREPARE FOR DISRUPTIVE TECHNOLOGIES

Speaker: Professor Henk Volberda | Amsterdam, The Netherlands | Professor of Strategic Management & Innovation at Amsterdam Business School of the University of Amsterdam

AI Transformation in AgriFood

Implement AI to match your strategy

9

AI Readiness

Speaker: Cynthia Zhu | Arnhem, The Netherlands | Founder & CEO Agri AI

9

Bringing in Multi-Stakeholders in AI

Speaker: Professor Hüseyin Güngör | Amsterdam, The Netherlands | Professor at Faculty of Economy and Business Administration, Section Marketing, University of Amsterdam

12:00 – 13:00 | Lunch

13:00 – 14:00

Break-Out Sessions | TECH Transformation in Agri-Food & Beyond

Deep dive into machinery transformation – part 1

session 1

Towards a sustainable, healthy and resilient food system, enabled by digitalization

Speaker: Ilario Ingravallo | Mission Lead EIT Food
3
  • EIT Food’s role in improving the agri-food system
  • Opportunities to collaborate with EIT Food activities and ecosystem
  • Co-definition and engagement in Strategic initiatives

Speaker: Ilario Ingravallo | Leuven, Belgium | Mission Lead EIT Food

session 2

Automated Veterinarian Inspection

Speaker to be announced
3

Transitioning the food system through community and blockchain

Speakers: Stephan Nilsson |CEO and Co-Founder UNISOT & Mark Frederiks | Founder amped.nl
3
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“A systematic problem, requires a systematic solution. It’s all here, it’s now and up to us to make it happen.”

  • How can radical transparency and technology create a bridge between farmers and consumers?
  • How can we connect short food supply chains and global food chains and create value together?
  • How can we create new value models with blockchain technology between consumers and farmers?

Speaker: Stephan Nilsson | Oslo, Norway | CEO and Co-Founder UNISOT

Speaker: Mark Frederiks | Houten, The Netherlands | Founder amped.nl
14:00 – 14:30 | Coffee Break / Networking

14:30 – 16:00

PUSHING THE AI BOUNDARIES IN AGRICULTURE

How far can AI go in Agriculture? Regulation, Research, Social Acceptance

9

What's technically Possible & Socially Acceptable Dutch perspective for European food production driven by digitization

Speaker to be announced

9

Restrictions from policy and regulations

Speaker to be announced

9

Standards and the Human Factor in Digital Agriculture

Speaker: Dr. Sebastian Bosse | Berlin, Germany | Head of Interactive & Cognitive Systems Group at Fraunhhofer HHI, Chair of the FAO/ITU Focus Group on AI and IoT for Digital Agriculture, Berlin, Germany.

  • Integration is Crucial: Effective digital agriculture depends on integrating advanced technologies with human-centered design and operation.
  • Standards Ensure Compatibility: Standards in digital agriculture facilitate compatibility, interoperability, and safety across various technological solutions.
  • Human Factors Drive Adoption: Acknowledging and designing for human factors—such as ease of use, accessibility, and training—increases the adoption and effectiveness of digital tools in agriculture.
  • Collaboration is Key: Developing inclusive standards requires collaboration among technologists, farmers, researchers, and policymakers.
  • User-Centric Design: Technologies that consider the practical daily needs and challenges of farmers lead to more sustainable and widely adopted solutions.
16:00 – 16:30 | Coffee Break / Networking

16:30 – 18:00

CHANGING THE BUSINESS MODEL

How did AI transform other industries?

9

AI-based molecular diagnosis of brain tumors in the operating theatre

Speaker: Prof. dr. ir. Jeroen de Ridder | Utrecht, The Netherlands | Professor / Principal investigator and full professor at the Center for Molecular Medicine of the University Medical Center Utrecht and a senior PI at Oncode Institute.

9

AI at KLM: Lessons learned and future outlook

Speaker: Barry ter Voert | Amstelveen, The Netherlands | Member of the Executive Board as Chief Customer Experience Officer & Executive Vice-President Business Development KLM

KLM is actively using AI in various areas of the business. In his presentation, Mr Barry ter Voert will present the most relevant examples, how and why these were developed, what costs and efforts it took and what benefits they experience. He will share his major lessons learned and give a brief outlook into the future development of AI at KLM.

9

DISRUPTION IN FOOD RETAIL THROUGH AI

Speaker: Michiel Muller | Amsterdam, The Netherlands | CEO of Picnic 

18:30 – 21:00
Networking Dinner and Party | Expand your network, build business and enjoy with cocktails & bitterballen

AgriBITs day 2

8:30 – 9:00 | Walk-in / Registration

09:00 – 10:00

The China perspective

Exploring how strategy and execution come together in food production in China

9

AI to improve the efficiency of Graziery

  • Huawei and Huawei AI introduction,
  • How AI changed the graziery industry in China
  • What will be the future trend of AI in Agriculture

Speaker: Zhang Ligang (Leon) | Rijswijk, The Netherlands | General Manager of Huawei Benelux and Ireland Enterprise Business,  Rijswijk, Netherlands

9

Lessons learned from China

Speaker: Ed Sander | The Netherlands | Co-founder ChinaTalk

10:00 – 10:30 | Coffee Break / Networking

10:30 – 12:00

Break-Out Sessions – TECH Transformation in Agri-Food & Beyond

Deep dive into tech transformation – part 2

session 1

DATA Management & TRUST

Speakers: Dr. Johannes Sonnen | CEO DKE-Data & Christoph Apke | Business & Product Managament DKE-Data
3

Where do we stand with agricultural data management as an essential part of the smart farms?

• How can we increase the use of smart farming technologies?
• What role does the agricultural dealer play in the expansion of smart farming technologies?
• What role does data management play in smart farming?
• What data is required from the farmer by the subsidizing organization and the food industry?

Speaker: Dr. Johannes Sonnen |Osnabrück, Germany | CEO DKE-Data

Co-Speaker: Christoph Apke |Osnabrück, Germany | Business & Product Managament DKE-Data

session 2

CEA Approach to food transformation

Panel moderated by: Tom Zoellner | Co-Founder and Secretary-General FarmTech Society. Panelists: Tiffany Tsui | CEO Springtide Strategy | Co-owner Vertical Farm Institute & Samreen Nurmohamed | Tecgrw
3

Controlled Environment Agriculture System Approach to Transform Agriculture

Panel moderated by: Tom Zoellner | Brussels, Belgium | Co-Founder and Secretary-General FarmTech Society

The topic is a high level position for CEA and will focus on the adoption strategies for digitalization in agriculture via workforce development, data management training and new profile.

Panelists:
Tiffany Tsui | The Netherlands | CEO Springtide Strategy | Co-owner Vertical Farm Institute
Samreen Nurmohamed | Kigali, Rwanda | Tecgrw


 

12:00 – 13:00 | Lunch / Networking

13:00 – 15:00

APPLICATIONS OF AI IN AGRI-FOOD IN NORTHWESTERN EUROPE

Implementation in sustainable food production

9

Enabling Production Systems

  • Challenges of Agriculture
  • John Deere Smart Industrial Operating Model
  • Leveraging Future Technologies

Speaker: Dr. Martin Kremmer | Kaiserslautern, Germany | Director H&F Engineering, John Deere Fellow, Honorary Professor KIT, Kaiserslautern/Germany

9

AI & Digitalization transforming Agri-Food machinery for sustainable food production in Northwestern Europe

Speaker: Sener Celik | Wageningen, The Netherlands | Joint Data

9

United Farmers, Happier Consumers

Speaker: Freddie Ruijs, Managing Director Digital Farming, Lely, Maassluis, the Netherlands

9

AI in open-air food systems

Speaker: Suzanne Verboon | Zoetermeer, The Netherlands | Program Manager Landbouw, Water en Voedsel, the Netherlands

15:00 – 15:15

WRAP UP – Learnings and Takeaways for a future-proof AI transformation

By Aalt Dijkhuizen | The Netherlands | Former President of Wageningen University and Research, The Netherlands